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Thursday, February 6, 2014
Health Care Costs and Spending in New York State
Get the tools you need with Idealware's seminars
February 2014Upcoming Idealware Training
We've heard your requests loud and clear: You want more toolkits and courses. We're happy to oblige--and with a little effort, we've already kicked off one course with two more already coming up before spring has even sprung.
Our courses all run from three to 10 weeks, depending on the topic, and are designed to take you from the beginning of a project all the way through to the end by covering everything you'll need to know along the way. We know that the keys to success include learning practical strategies, real examples, and personalized advice derived from experience, and our toolkit courses combine all of this support into one neat package.
Just last week, we kicked off From Audit to Redesign: The Complete Nonprofit Website Toolkit. If you're curious about what one of our "toolkit" courses looks like, this one's a great example. Because there are a lot of steps to consider when it comes to redesigning your website--and many avenues you can take to accomplish them--we give you everything you need to make informed decisions about your website in one course, whether you're making a few tweaks or doing a complete overhaul.
Although The Nonprofit Website Toolkit is now in its second week, it's not too late to sign up. As with all of our toolkits, every session is recorded, so you can catch up and review whenever you want and as often as you want. This particular course is 10 weeks long, so you still have plenty of time.
We have several more toolkit courses (and a few shorter webinars) coming up to meet your tech training needs. If you've never taken a class with Idealware, we think the toolkits are a great place to start. You really get to know our trainers, and you walk away feeling like an expert, with a finished product to show for your time.
New Course: The Social Media Policy Toolkit
February 19 to March 5As social media transparency and two-way conversations become the norm, many nonprofits are racing to develop social media policies that govern who does what, what's OK (and not OK) to say on behalf of the organization, and how to handle sticky situations. But even more than legislating these details, the process of creating such a policy can help you and other leaders in your organization engage in important discussions that will mature your organizational culture and better position you to take advantage of the tools and opportunities at your disposal.
In this new course based on our popular Nonprofit Social Media Policy Workbook, we'll explore why the process is as important as the product, how to make these conversations productive and strategic (and maybe even fun), and why a social media policy is an important milestone of digital maturity. We’ll spend an entire hour on each of the following topics: responding to comments (especially negative ones) and personal voice vs. professional voice. Throughout this course, we’ll rely heavily on conversations and examples to help you create a policy that fits your organization. EveryWednesday, 1:00 - 2:00 PM EST, $95.
Read More or Register>>>
Want to learn more about this course? Check out the short promotional video we just posted here: http://youtu.be/
New Course: Mastering Your Mix: A Practical Approach to Integrated Communications
March 19 to April 16Between more traditional channels of communications like direct mail, email, and newsletters, and all the new channels you’ve adopted—like social media, multimedia, and blogs—there’s a lot to think about when it comes to your organization’s messaging. How do you create and maintain a consistent voice across so many channels? How do you coordinate your various communications to work in tandem rather than competing, engaging constituents and inspiring them to take action rather than confusing, overwhelming, or annoying them?
This brand new course is the perfect complement to our popular publication, A Practical Guide to Integrated Communications: A Workbook for Nonprofits. Over five weeks, we will help you to define your categories of communications, explore their roles in your messaging, and assess your current state of effectiveness before walking you through the planning, scheduling, and implementation stages. Along the way, you’ll learn to measure the response you’re getting to adapt your techniques for better results, and ultimately learn to holistically integrate your communications. Every Wednesday, 1:00 - 2:30 PM EST, $200.Read More or Register>>>
Single Seminars
Thursday, February 20 - Getting Beyond the Like: Social Media EngagementPeople “like” you, but what is that actually doing to support your organization’s bottom line? We’ll talk critically about how you can move constituents up a ladder of engagement from a simple “like” to actually get them to do something for your organization. Sign a petition, attend an event, join a movement and yes, even donate—it’s possible to get your constituents to do all of these things as a result of social media actions, but it’s not easy. Armed with case studies, industry research and plain old common sense and experience, we’ll work together to recalibrate your social media mindset in order to provide more value and cultivate a deeper commitment. 1:00 - 2:30 PM EST, $40.00.
Read More or Register>>>
In Person, Portland, Maine: Wednesday, March 5 - Tech and Donuts: Practicing Practical Program EvaluationFunders need evaluations that demonstrate how you're meeting your stated outcomes, but gathering the proper data can be complicated. However, all organizations should be able to know how they’re doing. We’ll walk through how you can evaluate your programs by showing what data might already "live" in your systems, presenting a practical approach to measure outcomes, and giving you strategies to grasp the effectiveness of your organization's programs.
In this new spin on the Maine 501 Tech Club, which we’re affectionately calling “Tech & Donuts,” we’ll talk about our perspective on program evaluation, and why it’s so important. Having worked onUnderstanding Software for Program Evaluationand The Reality of Measuring Human Service Programs: Results of a Survey in the last six months, program evaluation is a topic near and dear to Idealware’s collective hearts, and we look forward to hearing your experiences.
As an added incentive, we’ll be bringing donuts and coffee from Little Bigs in South Portland, another favorite of Idealware, to help you get through the second half of your work week. This is a casual meet-up at our office in Portland, Maine, and we encourage you to bring a friend or fellow nonprofit staffer, and meet some of the folks from Idealware in person. 8:00 - 9:30 AM EST, FREE.
Read More or Register>>>
Thursday, March 6 - FREE: 10 Ways to Integrate Your Communications
You know that you should integrate your communications, but how do you get started? How do you take different channels with different audiences and allow them to shine individually while creating a cohesive voice for your organization? Let us help you with 10 steps that can get you going in the right direction.
When we released A Practical Guide to Integrated Communications: A Workbook for Nonprofits, we were very pleased by the response. However, integrated communications is a dense, often confusing subject, which requires a little extra time upfront to get moving in the right direction. In this class, we’ll go over ten of the most straightforward, bang for the buck steps you can take to start making your communications work together for the biggest impact. 1:00 - 2:00 PM EST, FREE.
Read More or Register>>>
Thursday, March 20 - Getting Started with Email Fundraising
Fundraising via email requires an understanding of a number of different elements--designing an email campaign, writing an email, avoiding spam filters, broadcast email tools, online donation tools, and more. We'll walk through what you'll need to know to design your own email fundraising campaign. 1:00 - 2:30 PM EST, $40.00. Read More or Register>>>
Check out our website for even more great online training: www.idealware.org/online-
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Idealware | One Pleasant Street, Suite 4E | Portland ME | 04101
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New Guide Helps Funders Adopt a Transparency Mindset
FOR IMMEDIATE RELEASE
CONTACT: | |
Cheryl Loe
Communications Project Manager The Foundation Center (888) 356-0354 ext. 701 communications@ foundationcenter.org |
Catherine Lennon
Communications Director European Foundation Centre +32 2 508 3075 clennon@efc.be |
New Guide Helps Funders Adopt a Transparency MindsetPhilanthropists Indicate That Openness Leads to More Effective Social Change in "Opening Up: Demystifying Funder Transparency"
New York, NY — February 6, 2014. As funders face an increasing demand by the nonprofit sector, the public, and governments to be more transparent, a new GrantCraft guide released today in collaboration with Glasspockets provides practical advice for funders to publicly share various aspects of their operations, work, and knowledge. Opening Up: Demystifying Funder Transparencypresents real-world case studies that demonstrate the value of foundation transparency in strengthening credibility, improving grantee relationships, facilitating greater collaboration, increasing public trust, reducing duplication of effort, and building communities of shared learning. The guide joins a growing collection of resources published by GrantCraft, a joint service of the New York-based Foundation Center and Brussels-based European Foundation Centre that taps the practical wisdom of funders to develop free resources for the philanthropy sector.
"The research we conducted for this guide demonstrates that funders who openly communicate about their work are finding it to be a win-win strategy," said Jen Bokoff, director of GrantCraft at the Foundation Center. "Grantees, funding partners, the public, and philanthropy professionals themselves all benefit when foundations make their work and their knowledge broadly accessible."
A commitment to transparency means a foundation is making available information on aspects of its work, including past grants awarded, the grantee selection process, performance assessments, and strategy documents. In addition to web sites, foundations are also employing social media, video, conferences, publications, and other media to share knowledge about their work. Funders profiled in the guide listed many benefits of transparency, such as gaining efficiencies in time, receiving better and more appropriate grant proposals, and increasing effectiveness based on feedback loops and greater awareness of peer efforts.
Other key insights in the report include:
The guide is divided into five sections, each of which addresses a key aspect of transparency: sharing grantee data, sharing performance assessments, improving relationships, improving the practice of philanthropy, and recognizing opportunities for connecting. Each section explores transparency with funder stories, a list of challenges, action steps, and discussion questions. The guide does not advocate for a "one-size-fits-all" approach, but rather, uses qualitative research to show how each foundation can determine a level of transparency for itself that is appropriate, beneficial, and part of an ongoing process.
The guide is based on an international scan of the field, and one of the real-life examples comes from South Africa: Jason Hudson, the Shuttleworth Foundation's chief information officer sums up its strategy as follows: "We have a mildly aggressive obsession with being transparent. We open up our financials and share our planning, learning, and relationships as we go along. It's not easy and, at times, quite uncomfortable, but by doing this, we hope to have partners who come with better ideas, offer improvements, and even run with things on their own. That's what we want."
Opening Up: Demystifying Funder Transparency is complemented by online components, including podcasts and the complete results of the transparency survey. Knowledge tools on the Foundation Center's newly-redesigned Glasspockets web site help foundations incorporate transparency activities into everyday practice, and an ongoing conversation can be found at theTransparency Talk blog. The Glasspockets site is also home to a new videothat makes the case for foundations to be transparent, as well as an infographicthat reveals trends with foundations and social media.
Opening Up: Demystifying Funder Transparency and related resources were funded by the Carnegie Corporation of New York. It can be downloaded for free atwww.grantcraft.org/
About the Foundation Center
Established in 1956, the Foundation Center is the leading source of information about philanthropy worldwide. Through data, analysis, and training, it connects people who want to change the world to the resources they need to succeed. The Center maintains the most comprehensive database on U.S. and, increasingly, global grantmakers and their grants — a robust, accessible knowledge bank for the sector. It also operates research, education, and training programs designed to advance knowledge of philanthropy at every level. Thousands of people visit the Center's web site each day and are served in its five regional library/learning centers and at more than 470 Funding Information Network locations nationwide and around the world. For more information, please visit foundationcenter.org or call (212) 620-4230.
About the European Foundation Centre
The European Foundation Centre, founded in 1989, is an international membership association representing public-benefit foundations and corporate funders active in philanthropy in Europe, and beyond. The Centre develops and pursues activities in line with its four key objectives: creating an enabling legal and fiscal environment; documenting the foundation landscape; building the capacity of foundation professionals; and promoting collaboration, both among foundations and between foundations and other actors. Emphasising transparency and best practice, all members sign up to and uphold the European Foundation Centre Principles of Good Practice. For more information, please visit www.efc.be.
The Foundation Center • 79 Fifth Avenue, New York, NY 10003 • (212) 620-4230
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Tuesday, February 4, 2014
Nonprofit Knowledge Matters | Perspectives on Nonprofit Leadership
Vision: Looking Back to Look Forward
by Tim Delaney
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Lead In!
by Jennifer Chandler
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While spending a day with nonprofit leaders recently, I was reminded of Sandberg’s assertion. We were going through the familiar process of identifying challenges and opportunities for a SWOT analysis, when the discussion settled somewhat uncomfortably on the challenge of succession planning as a widespread challenge that no one wants to talk about, but everyone worries about.
With the candor often shared by executive directors who are relieved to find themselves with peers, bonding over shared war stories, succession planning was described as “the one issue NONE of my board members will look in the eye” and “the biggest, baddest vulnerability we face.” Stories were shared about the death of a founder, leaving an organization in such chaos it almost closed its doors; the challenges of cross-training an organization with only three staff members; and the risks of being the one to raise the issue if you actually plan to stay in your job. It was clear that for this group of leaders, succession planning touched a raw nerve.
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Clean up!
Your donor database is a living, breathing ecosystem. Contained within are thousands of individual needs, expectations and passions. Tapping into the unique giving personas of your donors is impossible when your database consists of one giant lump of donors, each of whom receive the same letter template via one communication channel.
Those fundraisers who have mastered segmentationare able to communicate on an individual level, unlocking the true potential of every donor in their database. You can do it too, and the beginning of the year is a great time to get started.
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Friday, January 31, 2014
Nonprofit Revitalization Acts Webinars Announced
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